Many are able to make a very good career out of being a freelance copywriter. The main issue is that it’s hard to get your foot in the door. It’s hard to try and find your first few clients because more established copywriters are lapping them all up.
As soon as you start getting clients and establishing a customer base, you begin to see repeat business - and recommendations from your clients help you find new ones as well. So, what’s the secret to getting off on the right foot?
Well, one thing you should focus on is the way you brand your service. Try and push your copywriting service as something professional and genuine. People trust professionalism, and here are a few ideas to help you improve the professional image of your freelance copywriting service:
GET A PROPER WEBSITE
USE A VIRTUAL ADDRESS
A virtual dress is a handy tool for businesses and freelancers alike. Essentially, it gives you a proper business address in a prime location. You can see on https://physicaladdress.com that a virtual address gives you a professional appearance and makes it seem like you’re based amongst other businesses in a well-known place. The image you convey is immediately more impressive than if you list your home address as the main point of contact. Instead of looking like one person on their own, you look like a proper company!
BUILD A PORTFOLIO
People are far more sceptical of random individuals than they are of professional businesses. Therefore, if you want to make a name for yourself in the copywriting world, you have to brand your service as professionally as possible.