Site traffic is great, but if you aren;t getting at least 80% of those crucial email details then you are missing out on a lot of potential sales. Lead generation isn’t about getting people to your website, it is about getting them to your website and collecting information.
It might be that you’ve been networking hard this year, or working hard in general. As such, you find yourself in conversations that you weren’t sure you were ever going to have. Someone you respected in your industry now follows you on Twitter, or perhaps you shared a few friendly words with your employer at the last staff awards ceremony.
Sometimes advertising is the last thing you want to think about when running your own business. There are a catalogue of mistakes you can make but forgetting about advertising is certainly one of them. If your competitors are advertising and you’re not, then right away you’re doing yourself a disservice. The trick is to not blow through lots of money going through a blanket approach, but to really zone in on what kinds of advertising will be most effective for you and your business.
Garbage gets in the way of everything. Nobody likes the sight of it, the smell it products and the clutter just impedes physical movement. So if you have a dirty office, what would the results be for your employees? Morale would slowly go down because it's in our nature to be wary of untidy places. Imagine if you had to work in a chaotic office?