How do you run your business? Working from home to run your business has all of its advantages and disadvantages. I have been working from home for the past two years and find there are many more advantages than disadvantages. I do love a groovy co-working space to switch it up sometimes. Most businesses operated from home require an online presence. Your online presence is like your shop front; it needs to be professional and attractive to your target market. There are many tools beneficial for managing your online business from home. Some of my favourites include; Yoast, Grammarly, Google Calendar, Wordpress, Zoom and MailChimp.
Grammarly corrects your grammar, punctuation and spelling mistakes. It helps improve your writing skills, business proposals, and emails. The free version offers sufficient features, but there is also a paid version. I love Grammarly.
Working from home and starting an online business I had no idea what SEO was. SEO stands for search engine optimisation. All of your online content needs to be optimised for search engines to find you on Google. Maximizing your content for SEO helps you rank well with Google. Mastering how to keep Google happy is challenging. Yoast is a plugin on my WordPress website that helps out with all the SEO requirements. This plugin is an absolute must for all online businesses, especially bloggers.
Meetings, deadlines, coaching, calls, appointments, family commitments and travel all happens on our Google calendar. Our whole team can see what's happening. All my work commitments get colour coded. It’s my busy working mums saviour!
You can run your business, website or blog with WordPress. I love it!
Working from home can at times be lonely. Zoom is fantastic for communicating with a group of people from anywhere in the world. Video conferencing, web conferencing, coaching and consultations can be easily managed online with Zoom. Allowing your work from home to open up and access anyone from around the world. Also as your online business expands you many like to outsource some work or take on new members. Zoom allows you to work closely with remote colleagues.
An email marketing software (EMS) that gives you some easy designing, sending and saving templates of your emails. Allows you to create e-newsletters and share them on Twitter and Facebook. If you would like to see how we have set up our MailChimp Welcome Series, you can subscribe and check it out here.